Do You Need Proven Business Start-Up Advice?
I meet a lot of people who have an idea for a business. Like you, they currently have a job but wish they knew enough to take a risk. All they are looking for is a little business start-up advice. And the first thing I tell them to do is to create their information products.
That begs the question, “What is an information product?” An information product is any knowledge in your head that others would find valuable. Let me repeat that, any knowledge or experience in your head that others would find valuable can be packaged and sold.
Business Start-up Advice #1 – Utilize Lots of Mediums
Your knowledge can be packaged in lots of different ways. You can start with a video recording of your material then make a DVD and a CD. You could take the transcript and turn it into an ebook or even a multi-media product. There are a number of possibilities.
Business Start-up Advice #2 – Develop Your Own Name
You must have at least one product that is your very own. Why do I say that? Because you want to build your own brand and not someone else’s. I am okay with network marketing. That is fine. If you want to do Avon or Shacklee or Amway or whatever you want to do, go for it. But I still contend that you must have at least one product that is your very own so you are building your own brand and not necessarily someone else’s.
You should be the one to control your business and your time. It is crazy to work for a small percentage of money or to let someone else tell you how to do things in your business. You should be in control and of your time and your products. When it is your own, you could keep anywhere from 90 to 95% of the profits.
Consider that all of the well-known information marketers have their own products. Guys like Dan Kennedy, Alex Mendoza, Ray Edwards, and Armon Moore have a product to promote to build their own brand.
Business Start-up Advice #3 – Get Out of the Time for Money Trap
And you get out of the trading time for money trap. A lot of you are in that trap right now, whether you are working a 9 to 5 job, or even if you are doing consulting. You are still trading time for money. When you can create something one time and sell it over and over and over, you get out of that trading time for money trap.
Business Start up Advice #4 – Establish Your Authority
Think of how much authority you can establish when people read your ebook of listen to your CD. You will be seen as an expert in your niche and as someone who can be trusted.
Think of how many leads you can generate for your business by giving them something concrete. An information product makes your business memorable and can also build your list.
Take the plunge and begin committing to paper the ideas you have in your head. Create information products from those ideas, and build your business. Then in a short while, you may be giving someone else business start up advice.
Stephen Beck will teach you online business set up steps and how to make your first $1000 on the internet. Go get a FREE link to his webinar replay, where Stephen shows you exactly what you should do: http://www.youronlinebasics.com/go.html.
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